Privacy Policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from Helga & Helena (the "Site").

Personal information we collect

When you visit the Site we automatically collect information about your device, such as your web browser, IP address, time zone and some cookies. We also collect information about the pages and products you view, what referred you to the Site, and how you interact with it ("Device Information"). We collect it using cookies, log files, and web beacons, tags and pixels.

When you make or attempt a purchase, we collect your name, billing and shipping address, payment information, email address and phone number ("Order Information").

How we use your personal information

We use Order Information to fulfill orders (payment, shipping, invoices and confirmations), to communicate with you, to screen orders for risk or fraud, and to provide information or advertising about our products in line with your preferences. We use Device Information to screen for fraud and to improve and optimize the Site, including measuring our marketing campaigns.

Sharing your personal information

We share your information with third parties to help us use it as described above. For example, we use Shopify to power our store and Google Analytics to understand how customers use the Site. We may also share information to comply with laws, respond to lawful requests or protect our rights.

Behavioural advertising

We use your information to show targeted advertising. You can opt out by adjusting your preferences in the settings of platforms such as Facebook, Google or Bing, or through general opt-out portals of advertising networks.

Do not track

We do not alter our data collection practices when we see a Do Not Track signal from your browser.

Your rights

If you are a European resident, you have the right to access the personal information we hold about you and to ask that it be corrected, updated or deleted. We process your information to fulfill contracts with you or to pursue our legitimate business interests. Your information may be transferred outside Europe, including to Canada and the United States.